Forms Of Television Advertising
Realist Narrative - A Realistic Narrative would draw its power through portrayal of realistic events. This can make the advert seem relatable, however some people may find the advert in-imaginative. Example -
Anti-Realistic Narrative - This draws its audience into the sense that the world is make believe and embraces it to try and sell the product to the audience. This can grab the audience's attention because it is not realistic and obscene. However, due to this, it can make it seem not very relatable.
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Example -
Animation - When carrying out an advert through the use of animation, you can capture events/objects that may not exist or can film in real life such as; aliens, unicorns, people flying etc...
This can capture the audiences attention because it is different and abstract events can be portrayed. However this cannot be relatable.
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Documentary
Documentary - The documentary type of advertising uses facts and figures to draw in the attention of the audience and to make believe that their product is scientifically proven an advantage over their rivals. This can fool/convince the audience that their product is better then their rivals, although some people may not find the facts that believable.
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Talking Heads - Talking Heads advert mainly contains one or two people talking to the camera or each other. Some people may find these adverts boring and unmemorable, although some people may think that it serves out the necessary information in order to buy the product.
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Stand Alone - A Stand Alone advert is an advert that is not part of a series. You have to make the advert memorable or else it would be useless. An advantage is that people do not find the advert annoying and there is more creativity involved as you don't have to think of future episodes.
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Series - A series advert is a part of a series of adverts using the same actors. This can make the adverts more memorable but this may annoy some audiences.
Example -
Documentary
Documentary - The documentary type of advertising uses facts and figures to draw in the attention of the audience and to make believe that their product is scientifically proven an advantage over their rivals. This can fool/convince the audience that their product is better then their rivals, although some people may not find the facts that believable.
Example -
Talking Heads - Talking Heads advert mainly contains one or two people talking to the camera or each other. Some people may find these adverts boring and unmemorable, although some people may think that it serves out the necessary information in order to buy the product.
Example -
Stand Alone - A Stand Alone advert is an advert that is not part of a series. You have to make the advert memorable or else it would be useless. An advantage is that people do not find the advert annoying and there is more creativity involved as you don't have to think of future episodes.
Example -
Series - A series advert is a part of a series of adverts using the same actors. This can make the adverts more memorable but this may annoy some audiences.
Example -
Charlie, some of your points are at merit level, for example - documentary as you have explained what the advantages and advantages are. However, a number of your points are too brief and so are a pass level. Please revisit this task.
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